Amazon Sellers Gain Edge with Five Key Product Strategies

Amazon Sellers Gain Edge with Five Key Product Strategies

This article provides five effective strategies for Amazon sellers to select products, including focusing on price ranges, choosing year-round items, targeting products with fewer reviews, and opting for easy-to-import and lightweight goods. It also emphasizes the importance of sourcing and introduces the advantages of FBA services. Finally, it recommends using the Zonbase tool to assist in product selection, helping sellers succeed on Amazon. This comprehensive approach aims to guide sellers through the product selection process, optimizing their chances for profitability and growth within the Amazon marketplace.

01/04/2026 Logistics Industry Insights
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Shenzhens Huakai Yi佰 Profits Jump 10x on Heating Demand

Shenzhens Huakai Yi佰 Profits Jump 10x on Heating Demand

Shenzhen's cross-border e-commerce giant, HuaKai EB, saw its net profit surge more than tenfold in the third quarter, thanks to its successful bet on heating equipment. The article analyzes the reasons for its success, including keen market insight, effective methodology, strong data support, and supply chain advantages. It emphasizes the importance of product and supply chain for cross-border e-commerce enterprises. The company's strategic focus on a high-demand niche market during a specific season proved highly profitable, showcasing the potential for significant growth in the sector.

01/04/2026 Logistics Industry Insights
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Google Ads Guide to Ad Types and Strategies

Google Ads Guide to Ad Types and Strategies

This article provides an in-depth analysis of the various ad types offered by Google Ads, including Search Ads, Display Ads, Video Ads, App Ads, Shopping Ads, Dynamic Search Ads, and Ad Extensions. For each ad type, it details its operating principles, applicable scenarios, and optimization recommendations. The aim is to help advertisers choose the most suitable ad format for their business and develop effective campaign strategies, thereby improving ad performance and achieving marketing goals. This includes understanding the nuances of each ad type and how to leverage them strategically.

01/05/2026 Logistics Encyclopedia
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Ecommerce Sites Gain SEO Edge with Strategic Keywords

Ecommerce Sites Gain SEO Edge with Strategic Keywords

This article introduces keyword layout strategies for cross-border e-commerce websites, covering keyword grouping and hierarchical division, practical implementation, and key considerations. By building a clear keyword system and integrating it into various website pages, you can improve Google search rankings and attract more potential customers. The strategies discussed aim to enhance organic visibility and drive targeted traffic to your e-commerce platform, ultimately boosting sales and expanding your global reach. Effective keyword layout is crucial for successful Google SEO in the competitive cross-border e-commerce landscape.

12/30/2025 Logistics Encyclopedia
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Temu Spends 7M on Super Bowl Ads for North American Growth

Temu Spends 7M on Super Bowl Ads for North American Growth

Pinduoduo's cross-border e-commerce platform, Temu, spent $7 million to advertise during the Super Bowl, rapidly penetrating the North American market with its strategies of "low prices" and referral programs. Data indicates the Super Bowl ad was highly effective, leading to a surge in Temu downloads and expansion into the Canadian market. Temu's success is attributed to its precise market positioning and marketing strategies, attracting a significant number of cross-border sellers. The platform's growth highlights the potential of aggressive marketing and competitive pricing in the international e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Apple Adds More App Store Ad Slots for Developers

Apple Adds More App Store Ad Slots for Developers

Apple's advertising platform has introduced new ad placements on the Today page and App Store product pages in overseas markets, creating new opportunities for App promotion. This article provides an in-depth analysis of the characteristics, targeting strategies, and potential impact of these ad placements, aiming to help advertisers seize traffic dividends. It also reminds advertisers to pay attention to platform policy changes and develop reasonable targeting strategies to ensure effective advertising results. Success hinges on adapting to these new formats and understanding the nuances of each placement.

12/30/2025 Logistics Industry Insights
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Can New Amazon Sellers Realistically Earn 5000 Monthly

Can New Amazon Sellers Realistically Earn 5000 Monthly

This article analyzes the possibility and challenges for new sellers to achieve a monthly income of 50,000 RMB on the Amazon platform. It points out that while not easy, success is possible through refined operations, sufficient capital preparation, and effective risk control. The article also reminds sellers to be aware of potential risks and recommends a thorough assessment of their own risk tolerance. Achieving this goal requires dedication, strategic planning, and a proactive approach to managing the complexities of the Amazon marketplace. Careful consideration of these factors can significantly increase the likelihood of success.

12/30/2025 Logistics Industry Insights
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World Customs Organization Outlines Global Trade Strategy

World Customs Organization Outlines Global Trade Strategy

The World Customs Organization (WCO) is shaping the future of global trade for 2022-2025 through strategic foresight. Leveraging regional workshops, the WCO gathers insights from its members to explore emerging trends, risks, and opportunities. The methodology and key elements of strategic foresight, contributions from the OECD and the EU, and the future global vision and actions are all contributing to shaping the future of customs. This proactive approach aims to equip customs administrations to navigate the evolving landscape of international commerce and ensure effective border management in a dynamic world.

12/30/2025 Customs Knowledge
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Ghana Customs Officials Attend WCO Leadership Workshop

Ghana Customs Officials Attend WCO Leadership Workshop

The WCO collaborated with the Ghana Revenue Authority to conduct a leadership workshop aimed at enhancing customs management capabilities and promoting modernization. This initiative supports the ongoing efforts to strengthen customs operations in Ghana. The World Bank provides funding to support customs capacity building in Africa, contributing to improved trade facilitation and revenue collection. The workshop focused on developing leadership skills among customs officials, enabling them to effectively manage teams and implement modern customs practices. The ultimate goal is to create a more efficient and effective customs administration in Ghana.

12/30/2025 Customs Knowledge
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Ukraine Customs Academy Becomes Key EU Officer Training Hub

Ukraine Customs Academy Becomes Key EU Officer Training Hub

The World Customs Organization (WCO) has established a European Regional Training Center in Ukraine to enhance the capacity of customs officials in the European region, promoting trade facilitation and security. The Ukrainian Customs Academy was designated as the location for the training center, and a Memorandum of Understanding was signed with the WCO. The center will provide high-quality training courses covering various aspects of customs management, helping European customs administrations address international trade challenges and build efficient and secure customs systems. This initiative strengthens regional cooperation and supports effective customs practices.

12/30/2025 Customs Knowledge
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